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Marketing & Communications

Marketing & Communications provides news and event information for internal publications (Colby-Sawyer website); research, development, production and placement of news releases and stories for broadcast, electronic or print media; public service announcements for broadcast media; community calendar listings; and preparation for media interviews, in the following subject areas: faculty, staff, student news; awards, achievements, activities; publicity about programs; hometown news; student activities, events and projects. For assistance with any of these tasks, please submit a project request using the instructions below.

Please note: News releases should be sent to the media three weeks in advance and this may require two-to-three weeks of advance preparation, depending on staff workloads. News releases for major events should be sent to the media a month in advance and may require several weeks of preparation.

How to Access Services: The workload in Marketing & Communications can be variable, depending on the time of the year or cycle of news events. Please use the Project Request Form, accessed through the myMarketing & Communications section of the myColbySawyer site, for your request.

For athletics and sports, please contact Bruin Smith '19.

Proofreading and Editing

Marketing and Communications provides proofreading and editing services upon request. These services are primarily intended for college publications that are intended for external audiences.

Please note: Colby-Sawyer applies The Colby-Sawyer Style Guide, based on the Associated Press Stylebook, in all of its publications. This style guide offers guidelines for formatting, punctuation, word usage and thousands of other elements that go into creating professional-looking documents. We apply these guidelines to ensure that your end product meets college style standards because consistency and appearance are important in our printed materials. Readers will judge the quality of our institution, people and programs by the quality of our publications.

How to Access Services: Please use the Project Request Form, accessed through the myMarketing & Communications section of the myColbySawyer site, for all proofing and editing requests.

Design and Production of Print and Advertising Material

How to Access Services: As soon as you know you will need an ad, brochure or other promotion piece, please use the Project Request Form on the myMarketing & Communications section of the myColbySawyer site. Earlier is better, even if it's months in advance and you don't yet have all the details. The following information is necessary:

  • Amount in your budget to cover the cost of the piece(s) and which college account to charge;
  • Any other information that affects communication with your target audience;
  • Date(s), time(s), location(s), fee(s) for your event, program;
  • Deadlines that must be met;
  • Number of units to be produced for each promotional piece.

For proofing of ads or other materials, please allow at least four working days and place your request through the Project Request Form on the myMarketing & Communications section of the myColbySawyer site.

Questions or Concerns?

We are happy to speak with you directly with your questions or concerns. Please contact Val Leclair at val.leclair@colby-sawyer.edu or 603.526.3655.