B.S. in Sport Management
The Sport Management major is designed to integrate knowledge of sport and business with practical experience. Colby-Sawyer's curriculum is guided by the standards of the National Association for Sport and Physical Education and the North American Society for Sport Management.
Students develop the skills necessary to assume leadership in the implementation, development, management and marketing of sport programs. As opportunities and interest in sport continue to develop, career options have expanded. These include, but are not limited to, marketing directors, athletics administrators, sport facilities managers, youth sport and recreation directors, corporate sponsor coordinators, event managers and coaches.
Grad School Affiliations and Pre-Professional Programs…
Colby-Sawyer has affiliation agreements to assist qualified baccalaureate degree graduates from Colby-Sawyer College in gaining admission into the graduate programs at Plymouth State University and Springfield College. The ESS major is a strong foundation for careers in physical therapy and other fields in healthcare.
Sport Management Student Outcomes
All graduates of the sport management program will:
understand basic business principles that provide a foundation for managing sport;
understand the principles and concepts of management, administration, and leadership as they relate to sport;
be able to implement a personal philosophy as it relates to social responsibility and ethical issues in sport;
be able to implement a marketing plan for sport;
understand basic legal concepts as they relate to sport and be able to implement strategies to reduce risk;
understand how recreational, school, professional, and international sport are governed;
know the processes for planning, designing, and operating a sport facility; and
understand the reciprocal relationships of socio-cultural influences and sport.
